PROJECTS
A glimpse into the work — curated excerpts only, with proprietary details kept behind the curtain.
BLISS
What I Owned
Concept → Design Direction → Production → Retail
Scope
Packaging Systems • Creative Direction • Dielines • Production Artwork • Renderings • Retouching • Factory Handoff
Retail
TJ Maxx • Marshalls • Ross • Burlington • Walmart • Amazon
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⁕ Creative Direction & Brand Stewardship
⁕ Licensed Brand Development
⁕ Packaging Design & Production
⁕ Product Development & Concepting
⁕ Product & Lifestyle Photoshoot Direction
⁕ Client & Licensor Presentations
⁕ Production Workflow & Quality Control
⁕ Project Management from Concept to Production
⁕ Team Leadership, Mentorship & Design Reviews
FINISHING TOUCH FLAWLESS
What I Owned
Creative Direction → Packaging → Client Collaboration → Production → Retail Execution
Scope
Packaging + Product Design • Art Direction • Client Communication • Feedback Implementation • Dielines • Product Renderings • Photography Production • Talent Casting • Photography Direction • Production Artwork • SKU Extensions • Factory Handoff
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⁕ Creative Direction + Shoot Development
⁕ Talent + Photographer Casting
⁕ Prop Styling
⁕ Post-Production
⁕ Packaging Art Direction + Design
⁕ Product Design
Cremo
What I Owned
Creative Direction → Packaging → Content Production → Retail
Scope
Packaging Systems • Art Direction • Talent Casting • Photo + Video Direction • Shoot Production • Dielines • Product Renderings • Retouching • Production Artwork • Factory Handoff
Retail
TJ Maxx • Marshalls • Ross • Burlington • Amazon
-
⁕ Creative Direction & Brand Stewardship
⁕ Team Leadership, Mentorship & Design Reviews
⁕ Licensed Brand Development
⁕ Packaging Design & Production
⁕ Product Development & Concepting
⁕ Product & Lifestyle Photoshoot Direction
⁕ Client & Licensor Presentations
⁕ Production Workflow & Quality Control
⁕ Project Management from Concept to Production
Eddie Bauer
What I Owned
Design Direction → Packaging Systems → Production → Retail Execution
Scope
Packaging Design • Art Direction • Brand Consistency • Dielines • Renderings • Production • SKU Rollouts • Factory Handoff
Retail
TJ Maxx • Marshalls • Ross • Burlington • Winners
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⁕ Creative Direction & Brand Stewardship
⁕ Team Leadership, Mentorship & Design Reviews
⁕ Licensed Brand Development
⁕ Packaging Design & Production
⁕ Product Development & Concepting
⁕ Product & Lifestyle Photoshoot Direction
⁕ Client & Licensor Presentations
⁕ Production Workflow & Quality Control
⁕ Project Management from Concept to Production
FIRST PITCH
What I Owned
Creative Direction → Website Design → Visual Development → Launch
Scope
Website Design • Art Direction • Brand Application • Layout Systems • Image Retouching • Content Design • Digital Production • Responsive Design
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⁕ Homepage + Interior Page Design
⁕ Typography + UI Styling
⁕ Content Architecture
⁕ Image Curation + Retouching
⁕ Responsive Layout Design
⁕ Final Design QA + Refinement
LOLA HATS
What I Owned
Creative Direction → Shoot Production → Content → Wholesale
Scope
Art Direction • Casting • Prop Styling • Retouching • Linesheet Design • Wholesale Website Design Assistant • Digital Production • Post-Production
-
⁕ Creative Direction + Shoot Development
⁕ Talent + Photographer Casting
⁕ Prop Styling
⁕ Retouching + Post-Production
⁕ Linesheet Design
⁕ Wholesale Website Assistant Designer
POPSUGAR
Role
Art Director / Packaging Designer
Retail
TJ Maxx • Marshalls • Burlington
-
⁕ Creative Direction & Brand Stewardship
⁕ Licensed Brand Development
⁕ Packaging Design & Production
⁕ Product Development & Concepting
⁕ Product & Lifestyle Photoshoot Direction
⁕ Client & Licensor Presentations
⁕ Production Workflow & Quality Control
⁕ Project Management from Concept to Production
⁕ Team Leadership, Mentorship & Design Reviews